Hype InsightHype Insight
Industries

Marketing for Fintech.

Compliant, high-trust growth for fintech and financial services

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Trusted by the brands we have grown

In fintech, trust is the product. Buyers are handing you their money or their data, so every click has to clear a higher bar of credibility and compliance. We help fintech businesses grow through channels that respect the rules, from financial services advertising policies to reputation and search visibility, while still moving fast. The result is a marketing engine that brings in qualified, ready-to-convert demand without putting your brand or your licences at risk.

Why Fintech

Growth built for the way fintech actually buys.

Is this slowing your fintech growth?

Fintech marketing has to win trust and stay compliant at the same time. These are the barriers we are built to clear.

Earning trust fast enough, when buyers are handing over their money or data
Getting and keeping ad accounts approved under financial services rules
Expensive leads that look good but never fund or activate
Long, cautious consideration windows that stall the pipeline

Building trust in a regulated category

We earn the click before we ask for it, with credibility signals that reassure cautious buyers.

Messaging and landing pages built for trust, clarity and conversion
Social proof, security signals and transparent positioning
Content that answers the safety and compliance questions buyers ask
Reputation and SERP management so your brand name returns confidence

Compliant paid media and SEO

We know how to launch and scale inside the financial services advertising rules instead of getting accounts suspended.

Navigating financial services verification on Google and Meta
High-intent paid search and paid social with compliant creative
SEO for competitive, high-value finance and fintech keywords
Generative engine optimisation so AI answers recommend you

Lead quality over lead volume

Finance leads are expensive, so we optimise for the ones that actually convert and stay. We score and route leads by intent, build nurture for longer consideration windows, and feed conversion data back into the channels so spend concentrates on what produces real customers.

How we work

How we grow Fintech brands

A clear, accountable process built for the way your sector actually buys.

Step 1

Get compliant

We clear financial-services verification and build messaging for trust and qualification.

Step 2

Target intent

Concentrate budget on the highest-intent queries in a costly, competitive space.

Step 3

Protect reputation

SERP and reputation management so what buyers find builds confidence in your brand.

Step 4

Book meetings

Qualified prospects booked straight into the calendar at a predictable cost.

What is included

What your Fintech programme covers

Financial-services account verification
High-intent paid search
SERP and reputation management
Trust-led landing pages
Lead qualification
Cost-per-meeting reporting
Proven, not promised

Proof in fintech

The numbers this work drives, with the case studies behind them.

$170
Per discovery meeting booked
$105
Cost per qualified lead
<$5
CPC in finance
Verified
Compliant accounts
$170Per discovery meeting booked<$5CPCHigh-LTVClientsCalendarBooked
What good looks like

Marketing for Fintech

High-trust, compliant growth in one of the most competitive and expensive ad spaces there is.

$170Per discovery meeting booked
Google Ads · Wealth planning

YourVision

Booked directlyCalendly
Per-client valueHigh LTV
Most competitive nicheFinance
100%Hands-off lead nurture
Marketing automation · Fintech

Spindle

Nurture sequencesIntent-based
Runs automaticallyNo manual work
vs full integrationFraction of cost
What clients say

Rated five stars, over and over

★★★★★Strategy
Easy to work with and gets things done on time, with quality. More than anything, I get work back from Hype that does not need reworking, which is a true gift. Cannot recommend Hype enough.
ChrisChrisHype delivered · Marketing strategy and execution
★★★★★SEO
Hype is incredible to work with and extremely knowledgeable in SEO and digital marketing. All our requests were delivered efficiently and beyond expectations.
MeganMeganHype delivered · SEO and digital marketing
★★★★★Google Ads
Hype has been fabulous to work with. True experts in PPC, digital and eCommerce, highly responsive and detailed. We would definitely work with them again.
RaeRaeHype delivered · PPC and ecommerce
★★★★★Automation
Hype is great to work with. Very experienced, understood our needs and added value along the way. I highly recommend them.
PipPipHype delivered · Email automation
★★★★★Strategy
Easy to work with and gets things done on time, with quality. More than anything, I get work back from Hype that does not need reworking, which is a true gift. Cannot recommend Hype enough.
ChrisChrisHype delivered · Marketing strategy and execution
★★★★★SEO
Hype is incredible to work with and extremely knowledgeable in SEO and digital marketing. All our requests were delivered efficiently and beyond expectations.
MeganMeganHype delivered · SEO and digital marketing
★★★★★Google Ads
Hype has been fabulous to work with. True experts in PPC, digital and eCommerce, highly responsive and detailed. We would definitely work with them again.
RaeRaeHype delivered · PPC and ecommerce
★★★★★Automation
Hype is great to work with. Very experienced, understood our needs and added value along the way. I highly recommend them.
PipPipHype delivered · Email automation
★★★★★Paid media
Hype has a great understanding of the various digital marketing platforms, and the strategies to reach audiences. The team helped us implement an ad campaign across both Facebook and Google.
JeffJeffHype delivered · Facebook and Google ad campaigns
★★★★★Social
Hype is a skilled and professional social media partner. They communicate well and stick to deadlines. We were very happy with their performance.
NadiaNadiaHype delivered · Social media management
★★★★★Strategy
Hype is an excellent marketing operator and a pleasure to work with.
JoshJoshHype delivered · Digital marketing
★★★★★Content
Great experience. Hype is very knowledgeable in social media and digital marketing. They built a great website for my firm, and I could tell they care about the work they do for you.
HermieHermieHype delivered · Website build, social and content
★★★★★Paid media
Hype has a great understanding of the various digital marketing platforms, and the strategies to reach audiences. The team helped us implement an ad campaign across both Facebook and Google.
JeffJeffHype delivered · Facebook and Google ad campaigns
★★★★★Social
Hype is a skilled and professional social media partner. They communicate well and stick to deadlines. We were very happy with their performance.
NadiaNadiaHype delivered · Social media management
★★★★★Strategy
Hype is an excellent marketing operator and a pleasure to work with.
JoshJoshHype delivered · Digital marketing
★★★★★Content
Great experience. Hype is very knowledgeable in social media and digital marketing. They built a great website for my firm, and I could tell they care about the work they do for you.
HermieHermieHype delivered · Website build, social and content
Common questions

Frequently asked

Can you advertise a financial services product on Google and Meta?+

Yes. We have cleared financial services verification and run compliant campaigns in regulated finance categories. We handle the verification, the policy-safe creative and the disclosures so your campaigns stay live.

How do you keep fintech marketing compliant?+

We build messaging and disclosures that meet the platform and category rules, keep claims accurate and evidenced, and coordinate with your compliance team where one exists. Compliance is designed in from the start, not bolted on later.

What does success look like for a fintech campaign?+

Qualified leads at a sustainable cost, a strong and trustworthy brand presence on search, and a measurable contribution to funded accounts or active users, depending on your model.

How do you keep fintech lead costs under control?+

We score and route leads by intent, concentrate spend on the queries that actually fund or activate, and feed conversion data back into the channels. The goal is fewer, better leads rather than a big number that does not convert.

How long before fintech marketing produces results?+

Once verification and tracking are in place, compliant paid media can produce qualified leads within weeks. SEO and reputation work compound over a few months and build the trust that lowers acquisition cost over time.

Let’s grow your fintech business.

Get in touch with the Hype Insight team