Event Marketing.
Events that generate pipeline, not just attendees
Trusted by the brands we have grown
Events, online or offline, create the strongest human connections in marketing. A well-run event puts you in the room with your best prospects, positions your team as the experts, and generates leads that are warmer than anything paid media can produce. We plan, promote and execute events from concept to post-event follow-up, with lead capture and nurture built in from the start.
Event Marketing, done so it pays for itself.
Are your events underwhelming?
An event is a big investment. These are the ways it usually falls short.
What we manage
Measuring event ROI
We set clear metrics before every event: target attendance, cost per registrant, pipeline generated from attendees. Too many event programmes are measured by seat numbers alone, we track the full journey from attendee to revenue.
How we deliver event marketing
A clear, accountable process, so you always know what is happening and why.
Discover
We learn your business, audience and goals, audit what is working, and agree the metrics that define success.
Plan
We build a clear, prioritised strategy mapped to revenue, so every action has a reason and a target.
Execute
We do the work, set up clean tracking from day one, and keep you in the loop with plain-English reporting.
Optimise
We measure against the goals, double down on what works, cut what does not, and compound results over time.
Everything in your event marketing engagement
Frequently asked
What does event marketing involve?+
Planning, promoting and following up on events, online or in person, that put your brand in front of the right audience, generate leads and deepen relationships. It spans webinars, launches, trade shows and hosted experiences.
Online or in-person events, which is better?+
Both have a place. Webinars and virtual events scale reach and capture leads cheaply, while in-person events build deeper trust with high-value prospects. We pick the format by your goal and audience.
How do you fill seats?+
With a proper promotion plan: targeted ads, email to your list, partner and speaker amplification, and landing pages built to convert, all run ahead of the date so you are not chasing registrations at the last minute.
How do you measure event ROI?+
On registrations, attendance, qualified leads and pipeline influenced, plus post-event nurture results, so you can see the revenue an event contributes rather than just the headcount in the room.
Event Marketing results
The kind of outcome this work produces, with the numbers to back it.
Event Marketing
Events that fill seats, capture every lead and prove their return, online and offline.
Industrial Shelters Manufacturer
Outdoor & Prep Retailer
Rated five stars, over and over
“Easy to work with and gets things done on time, with quality. More than anything, I get work back from Hype that does not need reworking, which is a true gift. Cannot recommend Hype enough.”
ChrisHype delivered · Marketing strategy and execution“Hype is incredible to work with and extremely knowledgeable in SEO and digital marketing. All our requests were delivered efficiently and beyond expectations.”
MeganHype delivered · SEO and digital marketing“Hype has been fabulous to work with. True experts in PPC, digital and eCommerce, highly responsive and detailed. We would definitely work with them again.”
RaeHype delivered · PPC and ecommerce“Hype is great to work with. Very experienced, understood our needs and added value along the way. I highly recommend them.”
PipHype delivered · Email automation“Easy to work with and gets things done on time, with quality. More than anything, I get work back from Hype that does not need reworking, which is a true gift. Cannot recommend Hype enough.”
ChrisHype delivered · Marketing strategy and execution“Hype is incredible to work with and extremely knowledgeable in SEO and digital marketing. All our requests were delivered efficiently and beyond expectations.”
MeganHype delivered · SEO and digital marketing“Hype has been fabulous to work with. True experts in PPC, digital and eCommerce, highly responsive and detailed. We would definitely work with them again.”
RaeHype delivered · PPC and ecommerce“Hype is great to work with. Very experienced, understood our needs and added value along the way. I highly recommend them.”
PipHype delivered · Email automation“Hype has a great understanding of the various digital marketing platforms, and the strategies to reach audiences. The team helped us implement an ad campaign across both Facebook and Google.”
JeffHype delivered · Facebook and Google ad campaigns“Hype is a skilled and professional social media partner. They communicate well and stick to deadlines. We were very happy with their performance.”
NadiaHype delivered · Social media management“Hype is an excellent marketing operator and a pleasure to work with.”
JoshHype delivered · Digital marketing“Great experience. Hype is very knowledgeable in social media and digital marketing. They built a great website for my firm, and I could tell they care about the work they do for you.”
HermieHype delivered · Website build, social and content“Hype has a great understanding of the various digital marketing platforms, and the strategies to reach audiences. The team helped us implement an ad campaign across both Facebook and Google.”
JeffHype delivered · Facebook and Google ad campaigns“Hype is a skilled and professional social media partner. They communicate well and stick to deadlines. We were very happy with their performance.”
NadiaHype delivered · Social media management“Hype is an excellent marketing operator and a pleasure to work with.”
JoshHype delivered · Digital marketing“Great experience. Hype is very knowledgeable in social media and digital marketing. They built a great website for my firm, and I could tell they care about the work they do for you.”
HermieHype delivered · Website build, social and content