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Insight

The Hype Insight blog.

Strategies, breakdowns and ideas to help you create hype around your brand.

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Hype Insight

28 October 2024 · 7 min read

Revisiting the Narrative: The Menendez Brothers Case and Its Influence on Social Media Advocacy for Male Survivors

Ever wondered why that brilliant idea didn’t quite pan out as expected, or why your team sometimes feels like they’re not all on the same page?

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Hype Insight

14 October 2024 · 7 min read

How Big Brands Master Black Friday Results: Strategies You Can Steal This Year

Ever wondered why that brilliant idea didn’t quite pan out as expected, or why your team sometimes feels like they’re not all on the same page?

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Hype Insight

27 September 2024 · 7 min read

Are the iPhone 16 Pro Features a Filmmaking Powerhouse? Why The Weeknd’s Latest Video Proves It

Ever wondered why that brilliant idea didn’t quite pan out as expected, or why your team sometimes feels like they’re not all on the same page?

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Hype Insight

11 September 2024 · 9 min read

From Toys to Tickets: How the WNBA’s Barbie Night Is Engaging Multiple Demographics

Ever wondered why that brilliant idea didn’t quite pan out as expected, or why your team sometimes feels like they’re not all on the same page?

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Harris vs. Trump 2024: The Art of Political Persuasion With Opposing Political Strategies

3 September 2024 · 11 min read

Harris vs. Trump 2024: The Art of Political Persuasion With Opposing Political Strategies

Ever wondered why that brilliant idea didn’t quite pan out as expected, or why your team sometimes feels like they’re not all on the same page?

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Wanna Shop Like Emily?: How Google and Netflix Are Transforming ‘Emily in Paris’ with Shoppable Content

30 August 2024 · 9 min read

Wanna Shop Like Emily?: How Google and Netflix Are Transforming ‘Emily in Paris’ with Shoppable Content

Ever wondered why that brilliant idea didn’t quite pan out as expected, or why your team sometimes feels like they’re not all on the same page?

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Dad’s Day Laughs: Tips from the Funniest Father’s Day Campaigns

21 August 2024 · 8 min read

Dad’s Day Laughs: Tips from the Funniest Father’s Day Campaigns

Ever wondered why that brilliant idea didn’t quite pan out as expected, or why your team sometimes feels like they’re not all on the same page?

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The art of throwing shade: Counting down iconic showdowns of brand competitors

9 August 2024 · 9 min read

The art of throwing shade: Counting down iconic showdowns of brand competitors

Ever wondered why that brilliant idea didn’t quite pan out as expected, or why your team sometimes feels like they’re not all on the same page?

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Cognitive Bias

30 July 2024 · 6 min read

Decoding Cognitive Bias: How Cognitive Distortions Impact Business Outcomes and Team Dynamics

Ever wondered why that brilliant idea didn’t quite pan out as expected, or why your team sometimes feels like they’re not all on the same page?

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Hype Insight

19 July 2024 · 10 min read

From Door-Knocking to Digital Ads: How Political Marketing Campaigns Are Engaging Voters Everywhere

With more than 2 billion voters heading to the polls, the geopolitical, social, and economic futures of 50 countries

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Hype Insight

10 July 2024 · 10 min read

The New Titan: How the Nvidia marketing playbook helped them lead the trillion-dollar club

The race to become the world’s most valuable company has consistently been dominated by two companies.

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Raising the torch: How brands are creating memorable moments at the Olympics in Paris 2024

2 July 2024 · 11 min read

Raising the torch: How brands are creating memorable moments at the Olympics in Paris 2024

When it comes to the celebration of sports as a whole, there really isn’t anything out there that matches the spectacle of the Olympic Games.

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