Adopt an integrated approach to B2B & B2C search engine marketing with SEM packages

Develop SEM strategies that drive traffic to your website through paid advertising.

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Running a business online requires you to think of new ways to increase your online visibility. You may have tried optimising your website organically with SEO efforts, but ranking on the first page of search results isn’t going to be easy without some money behind it. This is where SEM packages come in.

As opposed to SEO, SEM is all about PPC advertising and having a strategy that improves website visibility—but it’s not something that guarantees traffic because there are many components to creating a strong strategy from keyword bidding to testing ad copy. It may seem complex but with the right support, you can run your SEM strategy smoothly and effectively.

How SEM packages help you get in front of the right people

SEM is all about improving online discoverability on SERPs, but to do this your business needs to get in front of the right people and this involves selecting the right keywords, bidding on keywords, and measuring ad performance. With 63% of internet users clicking on Google search ads, your business needs to connect with consumers directly since they may already be searching for your product or service.

While the process may seem simple, many moving parts need to be constantly monitored to get the best results for the money you spend. It’s all about spending money in the right way without wasting it on clicks that aren’t going to translate into sales. That’s why working with a digital marketing agency that offers customised SEM packages for your business and industry can optimise your online visibility.

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Generated over $3.8+ billion in sales for our clients


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Why SEM packages need to be a part of your big-picture marketing

When it comes to SEM, you also need the right SEO strategy to substantially impact your business’s online visibility. But how can these packages make a real impact on your business?

Targeted audience reach

SEM is a great way to put your brand in front of the audience looking for similar products or services offered by you. Paid ads can help you find them faster.

Increased conversion rates

Experienced SEM experts understand how to optimise your ads and also your ad landing pages that contribute to increased click-through and conversion rates.

Increased market share

You can expand your business's visibility with a strong SEM plan that combines various strategies and techniques to get you in front of the right audience.

Improved search rankings

SEM service packages help you align all the components needed for a top-page ranking and also complement your organic rankings for better results.

Our SEM package offers services that target local and international visibility

Local Search Marketing

Display Ad Campaigns

Shopping Campaigns

Video Ad Campaigns

PPC Campaigns

Search Engine Optimisation

Social Media Ads

Remarketing Campaigns

Failing to get the SEM results you want without the right team?

SEM is complex, especially without the right experience to understand strategies like bid management and optimised ad creation. Trying to juggle all this can be overwhelming without a dedicated team that lives and breathes SEM.

This is why an SEM package can give you the support you need by offering tailored SEM services and making it work to meet your unique business needs. You get to focus on your core business areas while we handle your SEM strategy not as an external agency but as an extension of your brand.

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What's included in a typical SEM package?

A typical SEM package includes services designed to boost online visibility through paid advertising. This usually encompasses PPC advertising on search engines like Google and Bing, display advertising across various websites, and remarketing campaigns to re-engage previous visitors. The package often includes keyword research, ad copywriting, landing page optimisation, bid management, and regular performance reporting. 

What are the key metrics used to measure SEM campaign performance? 

The timeline for seeing results from an SEM campaign can vary depending on several factors, including your industry, competition, budget, and the specific goals of your campaign. Generally, you can start seeing some initial results within the first few weeks of launching your campaign.

Can these packages be customised for different business sizes?

Yes, packages can and should be customised to suit businesses of different sizes and needs. Small businesses might opt for a more focused package that targets a specific set of keywords or geographic areas, while larger enterprises might require a more comprehensive package that covers multiple product lines or global markets.

How do SEM services differ from SEO services?

While both SEM and SEO aim to increase your visibility in search engine results, they work in different ways. SEM focus on paid advertising strategies to get your business in front of potential customers quickly. This includes creating and managing paid ads that appear at the top of search results or on other websites.

SEO, on the other hand, is about optimising your website and content to rank higher in organic search results. SEO is a longer-term strategy that involves improving your website's structure, content, and backlink profile. Many businesses use both SEM and SEO in tandem for a comprehensive digital marketing approach.

Elevate your online presence and outshine competitors with our data-driven SEM package, designed to maximise your visibility and ROI in the digital marketplace.