PROFESSOR X's CEREBRO ON STEROIDS
Webinars are an excellent option for numerous reasons. You can use them to share information about your products or business, generate leads, and introduce new offerings to your existing customers.
THE FORMAT OF WEBINARS
The structure of a webinar is directed by its objective, but there are some basic templates to follow.
- How-to webinars as a learning resource
- Webinars centred on a specific function or feature of a product
- Webinars breaking down how your offerings can be used for particular industries
The audience for your webinar can be as narrow or as broad as you wish, dictated by your objective.
- Free webinars open to the public can be tremendous lead-generating tools.
- Paid and limited-seat webinars can be a great opportunity to cultivate strong relationships with your existing customers, providing more value for their purchases and opening up the door for future sales.
So far, we've organised webinars for clients across three platforms: BigMarker, ClickMeeting, and GoToWebinar. Depending on the scope and scale of your web conference, we'll find a suitable medium that'll help you reach your objectives.
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