How long does it take to see results from SEO efforts?

The timeline for seeing results from SEO efforts can vary significantly depending on factors like the current state of your website, the competitiveness of your industry, and the specific strategies employed. Generally, it takes about 3-6 months to start seeing noticeable improvements in search rankings and organic traffic. However, SEO is an ongoing process, and continued efforts are necessary to maintain and improve results over time. Some quick wins may be achieved in the first few weeks, but substantial, lasting results typically require patience and consistent effort.

What should I consider when choosing the right SEO agency for my business?

Choosing the right agency for your SEO involves several considerations. Look for agencies with a proven track record of success, positive client testimonials, and case studies relevant to your industry. Consider their communication style and reporting practices to ensure they align with your preferences. It's also important to clarify their approach to goal-setting and how they measure success.

What metrics should I track to measure the success of SEO efforts?

To measure the success of SEO efforts, you should track metrics that reflect search engine performance and business outcomes. Key metrics include organic search traffic, keyword rankings for target terms, click-through rates from search results, and conversion rates from organic search traffic

Can an agency guarantee first-page rankings on Google?

Reputable SEO agencies cannot and should not guarantee first-page rankings on Google or any other search engine, however, they can increase the likelihood of a top SERP appearance. Search engine algorithms are complex and constantly evolving, and no one can control or predict them with absolute certainty.

Make sure every dollar generates the results you want with an SEM agency

Merge organic SEO and paid advertising to get better conversions, more traffic, and improved sales.

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Every business is unique and even if you have heavy competition in your industry, a ‘one-size-fits-all’ strategy just isn’t going to work. This is why working with an SEM agency can help because it gives you every opportunity to maximise results and minimise costs.

With research showing that one in three users click on paid search ads because they answer their questions more directly, getting the help of SEM professionals is becoming more popular every day. These highly trained experts have the insights to put together the most comprehensive campaigns and achieve better results for clients.

Make every dollar count with an SEM agency to back you up

Spending money on search ads can only take you so far. You may think that the more ads you have out there the better results you’re going to see down the line. But the truth is that you’re just spending hundreds or thousands of dollars on meaningless clicks that end up going nowhere, leading to disappointment and frustration.

From display ads to PPC, you need to consider all your options and make a decision about where you’re going to see the most impact and which platforms can get your prospective clients further down the funnel. SEM agencies and their professionals can help you take charge of your SEM processes so you don’t have to face disappointing results.

Generated over $3.8+ billion in sales for our clients

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Won 14 digital awards and counting

SEM strategy not working? Here’s Why you may need a second pair of eyes

Getting SEM right isn’t easy because you need to know what triggers the best possible results from Google and Bing. To do this you need to know the intricacies of SEM and if you don’t then the following may help shed some light on why your SEM isn’t up to scratch.

Ad copy that isn’t clearly defined

SEM success requires some brilliant ad copy and if you use vague and meandering language instead of crisp and direct concepts, your ad could become just some generic nonsense.

Landing pages not customised to ads

Many businesses think that using a generic landing page for all of their ads is a great idea but it could end up being an SEM disaster that leads users to irrelevant content.

Using dodgy backlinks that don’t work

Adding backlinks that aren’t natural could devalue your SEM strategies because these types of activities can end up putting your business in hot water with search engines.

Lack of knowledge of SEM strategies

The key is to understand every corner of SEM and without a team of SEM specialists, this could be an uphill climb you could end up losing and lead to wasted resources along the way.

Our SEM services for that drive conversions

Competitor Analysis

Content Optimisation

Local/International SEO

Technical SEO

SEO Audit

Off-Page SEO

Keyword Research

On-Page SEO

Struggling to drive SEM without a dedicated team?

Search engine marketing has a reputation for driving results for businesses. The trick? Make every component of your SEM plan work together. If you don’t have the in-house expertise to make this work, then you could be facing some setbacks.

SEM requires a lot of work and patience. From strategic keywords to compelling ad content, it takes a lot of moving parts to propel a business to dominate paid advertising and generate results.

When you work with an agency that understands everything about SEM, you can create agile strategies that can stand strong in the face of changing markets by using continuous optimisation and analytics.

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FAQs

What services do SEM agencies typically offer?

SEM agencies typically offer a range of services including paid search advertising (such as Google Ads and Bing Ads management), SEO, keyword research and analysis, landing page optimisation, ad copywriting, conversion rate optimisation, and performance tracking and reporting. Many agencies also provide additional digital marketing services like social media advertising, content marketing, and web analytics to complement their search marketing efforts.

What should I consider when selecting the right agency?

Choosing the right SEM agency involves careful consideration of several factors. Look for agencies with a proven track record of success, relevant industry experience, and a portfolio of satisfied clients. Consider their approach to strategy and communication, as well as their transparency in reporting results.

How do SEM agencies measure success?

SEM agencies typically measure success through a variety of KPIs tailored to your specific business goals. These may include metrics such as click-through rates, conversion rates, cost per click, cost per acquisition, return on ad spend, organic search rankings, and overall website traffic.

Can I do search engine marketing on my own instead of hiring an agency?

While it's possible to handle some aspects of search engine marketing on your own, particularly for small businesses or those with limited budgets, hiring an agency often provides significant advantages. SEM agencies bring specialised expertise, advanced tools, and dedicated resources that can be difficult to replicate in-house.

Increase your marketing ROI and lower your acquisition costs with an SEM agency.

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