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  • About Us
  • How do we help?
    • Create brand awareness
    • Build consideration
    • Generate leads or Drive customers
    • Build loyalty and advocacy
    • HubSpot implementation
  • Our thinking
    • Blog
    • Resources
  • For Agencies
    • Agency consultation
    • Agency lead gen
    • White-label digital marketing
    • ClickUp implementation
  • Contact us
Contact
  • About Us
  • How do we help?
    • Create brand awareness
    • Build consideration
    • Generate leads or Drive customers
    • Build loyalty and advocacy
    • HubSpot implementation
  • Our thinking
    • Blog
    • Resources
  • For Agencies
    • Agency consultation
    • Agency lead gen
    • White-label digital marketing
    • ClickUp implementation
  • Contact us
  • About Us
  • How do we help?
    • Create brand awareness
    • Build consideration
    • Generate leads or Drive customers
    • Build loyalty and advocacy
    • HubSpot implementation
  • Our thinking
    • Blog
    • Resources
  • For Agencies
    • Agency consultation
    • Agency lead gen
    • White-label digital marketing
    • ClickUp implementation
  • Contact us
Contact

Blogs


Keep up with the latest news and updates

Ari Vivekanandarajah

May 6, 2025

Riding the chaos: How smart brands are turning disruption into a marketing advantage

Five years ago, brands scrambled. Nobody had a playbook for what hit in 2020. The world didn’t just pause — it rewired itself. And now, here we are again. 2025,

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Ari Vivekanandarajah

May 5, 2025

How AI-powered advertising is changing the marketing game: The future of business campaigns

In recent years, the advertising landscape has seen some seismic shifts. Traditional marketing methods that once relied heavily on human creativity, complex strategies, and the involvement of numerous agencies are

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Ari Vivekanandarajah

May 2, 2025

Sephora stakes its claim in skin care with multichannel campaign

Marketing today is a wild playground. One moment, it’s about going viral with a meme, and the next, it’s about deeply connecting with someone’s daily rituals. That’s where Sephora’s latest

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Ari Vivekanandarajah

May 1, 2025

7-Eleven teams with Live Nation for nostalgic music festival activations

If you had told anyone a few years ago that 7-Eleven would become one of the biggest names in live music culture, they might have given you a strange look.

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Ari Vivekanandarajah

April 30, 2025

Inside BodyArmor’s new visual identity and largest campaign to date

From crowded shelves to commanding attentionIt’s not easy to stand out in the beverage aisle these days. Between legacy brands that dominate entire shelves and newer players popping up faster

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Ari Vivekanandarajah

April 30, 2025

When two worlds collide: WWE meets Clash of Clans

Let’s talk about the kind of marketing move that turns heads, builds buzz, and actually gets results. When Supercell’s Clash of Clans teamed up with WWE for a new campaign

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