B2C marketing, Brand Awareness, Business::Advertising, Content Marketing, Influencer Marketing, Marketing, Marketing Strategy, Marketing Trends

Forget Ads—Rémy Martin is Winning by Investing in the Local Music Scene

There’s a difference between a brand that talks to its audience and one that ...

 Read More

B2C marketing, E-commerce, Marketing, Marketing Hacks and Tips, Marketing Strategy, Online Marketing

Etsy Seller Tips: The Future of Online Selling Isn’t What You Think

There was a time when Etsy was just a cozy little corner of the ...

 Read More

B2C marketing, Brand Awareness, Content Marketing, Digital Marketing, Marketing, Marketing Strategy, Marketing Trends, Social Media

e.l.f.’s Genius Social Media Campaign Marketing Strategy—And Why It Works

e.l.f. Cosmetics just did it again. If there’s one beauty brand that consistently dominates ...

 Read More

B2C marketing, Brand Awareness, Content Marketing, Marketing, Marketing Strategy, Marketing Trends

On Soft Wins Campaign: How Running Got a Softer, Smarter Rebrand

For decades, sports marketing has thrived on a singular, almost brutal philosophy: push harder, ...

 Read More

B2C marketing, Brand Awareness, Content Marketing, Customer Engagement, Marketing, Marketing Hacks and Tips, Marketing Strategy

How Dove’s Humorous Brand Marketing Shook Up Its Image with ‘Moist’

Dove has been the reigning champion of personal care for over four decades, not ...

 Read More

B2C marketing, Digital Marketing, Food And Beverage, Marketing, Marketing Strategy, Marketing Trends

Coca-Cola’s Simply Pop: The New Era of Healthier Soda Options

In a beverage industry that’s constantly shifting to meet consumer demands for better-for-you options, ...

 Read More