Keep Updated About Digital Marketing Trends

It’s no secret that marketing agencies are made up of talented employees with diverse sets of skills. From calculating and analytical thinkers who pour over numbers and data to free-spirited

Ari Vivekanandarajah

July 26, 2019

SEMrush vs Ahrefs: Securing the best SEO tool for your business

Much like the flint and stone used by the prehistoric man, SEO tools are now the bread and butter for just about every marketer. In this very topical area of

Ari Vivekanandarajah

July 18, 2019

Leveraging big data using SAS marketing automation and Selerity

A topic riddled with words and phrases of profound importance, my motivation to discuss SAS marketing automation that leverages big data is, by no means, random. For anyone new to

Ari Vivekanandarajah

July 11, 2019

Customer service marketing strategies: Why marketers need to rethink the way they work

It’s a universal truth that customers expect the best of service, regardless of how much or how little they pay. In catering to this expectation, customer service – and now,

Ari Vivekanandarajah

July 4, 2019

Point of Sales marketing: How Electronic Point of Sales systems can be used as a marketing tool

As someone who’s probably been to numerous restaurants and retail outlets in their lifetime, you’ve probably noticed a fair share of Electronic Point of Sale (EPOS) systems. These devices, which

Ari Vivekanandarajah

June 28, 2019

Google Analytics tools and add-ons you need to make the most of your website data

For many new startups, Google Analytics tools are a source of confusion. After all, why invest in additional resources when the platform, itself, is the source of key website data?

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Blogs

Why should marketing agencies create self-aware teams with psychometrics?

SEMrush vs Ahrefs: Securing the best SEO tool for your business

Leveraging big data using SAS marketing automation and Selerity

Customer service marketing strategies: Why marketers need to rethink the way they work

Point of Sales marketing: How Electronic Point of Sales systems can be used as a marketing tool