Business::Advertising, Digital Marketing, Marketing, Marketing Strategy, Technology

How AI-powered advertising is changing the marketing game: The future of business campaigns

In recent years, the advertising landscape has seen some seismic shifts. Traditional marketing methods ...

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Business::Advertising, Digital Marketing, E-commerce, Food And Beverage, Marketing, Partnership Marketing, Technology

Mentos turned a fizzy experiment into a full-circle brand comeback

If you were around in the ‘90s, chances are the Mentos jingle is somewhere ...

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Business::Advertising, Digital Marketing, E-commerce, Food And Beverage, Marketing, Partnership Marketing, Technology

The unexpected rise of two delivery apps and the future of retail media integration

A few years ago, if someone mentioned Uber or Instacart in a marketing meeting, ...

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Artificial Intelligence, B2C marketing, Content Marketing, Digital Marketing, Marketing, Technology

The quiet revolution behind Unilever’s content machine

Over the years, marketing has evolved from glossy billboards and 30-second TV spots into ...

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B2C marketing, Brand Awareness, Content Marketing, Digital Marketing, Marketing, Marketing Strategy, Technology

MLS Season Pass Is Apple’s Sneaky Power Move

Apple doesn’t play small. When they secured a $2.5 billion deal for exclusive MLS ...

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B2C marketing, Digital Marketing, E-commerce, Marketing, Marketing Strategy, Marketing Trends, Technology

Forget Pop-Ups—Walmart Unlimited Turns Games Into Digital Storefronts

Retail is no longer just about clicking “Add to Cart.” The way people shop ...

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