Brand Awareness, Business::Advertising, Digital Marketing, Marketing, Marketing Strategy

Riding the chaos: How smart brands are turning disruption into a marketing advantage

Five years ago, brands scrambled. Nobody had a playbook for what hit in 2020. ...

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Business::Advertising, Digital Marketing, Marketing, Marketing Strategy, Technology

How AI-powered advertising is changing the marketing game: The future of business campaigns

In recent years, the advertising landscape has seen some seismic shifts. Traditional marketing methods ...

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B2C marketing, Brand Awareness, Content Marketing, Digital Marketing, Marketing

Sephora stakes its claim in skin care with multichannel campaign

Marketing today is a wild playground. One moment, it’s about going viral with a ...

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B2C marketing, Brand Awareness, Customer Engagement, Marketing, Partnership Marketing

7-Eleven teams with Live Nation for nostalgic music festival activations

If you had told anyone a few years ago that 7-Eleven would become one ...

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B2C marketing, Brand Awareness, Business::Advertising, Food And Beverage, Marketing, Marketing Strategy

Inside BodyArmor’s new visual identity and largest campaign to date

From crowded shelves to commanding attentionIt’s not easy to stand out in the beverage ...

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Brand Awareness, Content Marketing, Customer Engagement, Marketing, Marketing Strategy, Partnership Marketing

When two worlds collide: WWE meets Clash of Clans

Let’s talk about the kind of marketing move that turns heads, builds buzz, and ...

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