B2C marketing, Brand Awareness, Customer Engagement, Marketing, Marketing Strategy, Marketing Trends, Sales

Nostalgia as a strategy: The Coca-Cola marketing campaign takes us back to the ice cream truck

Coca-Cola did it again. They’ve taken a simple product launch—introducing an orange cream soda ...

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B2C marketing, Brand Awareness, Business::Advertising, Content Marketing, Customer Engagement, Digital Marketing, Marketing, Marketing Strategy, Marketing Trends, Sales

How Coca-Cola ad campaigns use nostalgia to win hearts (and sales)

There’s something about a corner store that just feels like home. Maybe it’s the ...

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B2C marketing, Brand Awareness, Influencer Marketing, Marketing, Marketing Strategy, Marketing Trends, Sales

How CeraVe’s marketing strategy is winning hearts and sales: What entrepreneurs can learn

There’s something special about a brand that truly connects with its audience. It’s not ...

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B2C marketing, Customer Engagement, Influencer Marketing, Marketing, Marketing Strategy, Marketing Trends, Sales

Chili’s Marketing Strategy: The Secret Sauce Behind Its Comeback

Sometimes, all it takes is a subtle shift—a new approach, a fresh idea—to revive ...

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Marketing Hacks and Tips, Marketing Strategy, Marketing Trends, Sales

RXBAR just made calling out toxic ads a flex

It’s that time of year again. The gyms are packed, “diet starts today” hashtags ...

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Food And Beverage, General marketing, Marketing, Marketing Strategy, Marketing Trends, Sales

Inside Athletic Brewing’s marketing as reach expands for nonalcoholic beer

It’s January—that strange time of year when everything feels like a fresh start. The ...

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